Friday, December 7, 2007

Chapter 10

It will be interesting to see how AI technology is used in the future, and what the limitations of AI are. I think the author is correct in his prediction that one day we could be carrying on a conversation with a computer. I remember there being a couple of AOL Instant Messenger screen names that were computers, and you could carry on a simple conversation with them. In time I’m sure the conversations that computers can have will become more complex, and more integrated into the business world. However, As with any technology AI can be used for good or for bad. Unfortunately I think that this technology could be scary in the wrong hands and could create a world in which you never know if you’re talking to a computer or a person. Marketing firms could bombard us with AI marketers at almost no cost to them. Legislation will be needed to ensure that we are informed if we are talking to a computer to reduce the amount of deception that could occur.

Amazon uses an intelligent agent to collect information about what products I buy and compares this information to what products others buy that appear to have similar preferences. I find this technology useful when researching a product because it allows me to see what other comparable products others in my situation are buying. However, I do not like the constant emails that they send me recommending different products, it is being used as a marketing tool now. I will go to Amazon when I want to buy a product, I do not need constant emails. There is a privacy issue with this technology because it allows Amazon to track and record all of my purchases, and then send related emails. Normally this is not an issue unless you are trying to hide something.

1 comment:

Patrick Kimbrough said...

Funny that you comment on Amazon.com because as soon as I was reading your post, I got a notification that I got new mail. Guess where it was from... Yep, Amazon.com sent me a "We think you will like this" email. Ironic. I agree that I do not need emails to tell me that I need to buy a book. If I want a book, I'll come to you but this goes back to the chapter on marketing.